Iowa kicker to give the Hawkeyes a 27-24 win against Pittsburgh on Sept. 19.It's a viral highlight that captures your attention for a few seconds.MORE: | | The reactions from Iowa coach Kirk Ferentz and quarterback C.J. Beathard, however, give more telling cluesfor how ateam looking for its 4-0 start since 2009 against North Texas on Saturday might react.Beathard recapped the locker-room scene as Ferentz addre sed the team afterward. Koehn, making his way back from the field after his postgame interview, snuck behind Dave Winfield Jersey Ferentz and screamed, "Go Hawks!"Everybody jumped. Everybody screamed."It was awesome," Beathard told Sporting News. "It's just a different culture within the complex and within this team. To be fighting in close games like that and win; it was good to see."Ferentz's memory stretched 30 years back to his time as an offensive line coach under Hayden Fryand a that will never be forgotten in Iowa City."It took me to 1985 when we beat Michigan on the last play," Ferentz told SN. "Rob Houghtlin kicked a nice field goal and did it again in the bowl game. Neither of them were that long as that victory Saturday. That was special."The short-term side effects can't be ignored. Beathard legitimized his spot after Jake Rudock transferred to Michigan this offseason. Ferentz quieted the critics frustrated with Iowa's 19-19 record from 2012-14.You've known what Iowa brings since 1979. How long will they hold your attention this time? Survival tacticsFerentz said the secret to his longevity at Iowa lies in the coaches he started with when his mentor and high school coach Joe Moore gave a recommendation to Fryin 1981.That comes into focus for Ferentz Johnny Manziel Jersey this week against North Texas coach Dan McCarney, the defensive line coach who sat at the next desk. Offensive coordinator Bill Snyder and linebackers coach Barry Alvarez were a sistants. Bob Stoops played defensive backand joined the staff in 1983.Fast forward to 2015, and you have almost a century's worth of head coaching experience on the sidelines. Ferentz and Stoops, both in their 17th season, trail only Virginia Tech's Frank Beamer (29th season)as the longest-tenured coach in the FBS.A 3-0 start doesn't change that stable-is-able approach. Ferentz, a Pittsburgh native,always compares Iowa to coaching the Steelers. Since Ferentz took over, every other Big Ten school has made at least two coaching changes.Ferentzand Fry are Iowa's only coaches since 1979, and Ferentzis quick to point out Iowa's had just three athletic directors since 1970.MORE: "That's part of the Iowa culture," Ferentz said. "They just don't torch-and-burn any time there's a bump in the road. They stick with it and let you run the race. I always marvel at why people in the NFL haven't figured that out. Nobody's been more succe sful than the Steelers. It's about putting together a great staff of coaches."Defensive coordinator Phil Parkerand strength coach Chris Doyle, recommended to Ferentz by Moore, also started at Iowa in1999. Defensive line coach Reese Morgan joined the following season. Ferentz's NFL connections from six seasons as an offensive line coach also can't be understated. , including three first-round tackles."Our best players have not only been our best players," Ferentz said. "They've been our best guys."Those NFL ties also helped Iowa land an Ole Mi s commit from Franklin, Tenn. Late in the proce s,C.J. Beathard talked with his grandfather, former Redskins and Chargers general manager Bobby Beathard, who suggested giving Iowa a look."I was a pro-style quarterback and wanted to play for one in college and that's what Iowa was," Beathard said. "That was part of it, but a lot of it I felt with the coaches. It was genuine."Now, Ferentz might have one of those "guys" at the mostimportant position.Poise in the pocketThe Hawkeyes faced a San Diego Padres third-and-10 from the 47-yard line in the final seconds against Pittsburgh. Beathard looked for an open receiver in the middle of the field and found nothing."I saw a lane open up and had to make decision to get yards," Beathard said. "I saw the clock running at five four three ... "Beathard slid with two seconds left, called a timeout and set up Koehn's 57-yard field goal. That's the poise that helped Ferentz and offensive coordinator Greg Davis make a bold decision after a lo s to Tenne see in the TaxSlayer Bowl on Jan. 2.HAYES: Ferentz named Beathard the starter for 2015 justsix days later, which prompted Rudock to transfer to Michigan. Ferentz said that wasn't the intention. He's happy for Rudock but also pleased with Beathard's development following a conversation this spring. Beathard said that's whenFerentz pulled him aside and said this team needs a leader."I haven't been around any succe sful team without a quarterback who leads," Ferentz said. "He's totally invested in his teammates." That's the common bond in Iowa's two 11-win seasons under Ferentz. Those teams had the right quarterback. Brad Banks led the Hawkeyes to the Orange Bowl in 2002-03. Ricky Stanzi helped Iowa win the Orange Bowl in 2009-10.Beathard might be a combination of both. He's averaging 228 pa sing yards per game and has scored three rushing TDs, Rickey Henderson Jersey and that timely slide helped Iowa beat Pittsburgh.What's next?That would seem to answer the question about whether Iowa's same-old style fits in a landscape where the spread offense has taken over college football. Iowa hasn't changed and won't change much under Ferentz."Our goal each and every year is to be a championship team," Ferentz said. "Ultimately, it's about playing good football Allen Craig Jersey . You can have a tempo offense, spread offense or power offense. It doesn't matter if you don't play good football."To that end, Beathard and Ferentz have two different perspectives.Beathard is still just three games into his first full season as a starter. It's easier to see the short-term view. He noticed a change at Kinnick Stadium last Saturday. It's a four-year outlook from a quarterback looking to make his mark now."We obviously have a ton of loyal fans and some of the best fans in the country," Beathard said. "We want to get Iowa football back to what it's been like in the past."Ferentz knows that past, for better or worse. He remembers going 1-10 as a head coach in his first season in 1999. Since then, it's about learning to block out the noise when the "dogs are barking."MORE: The 3-0 start and a 57-yard field goal spawnedoptimism, and Ferentz says this feels a little bit like his2009 team that won the Orange Bowl.If the Hawkeyes beat North Texas this week, then they'll head to Wisconsin on Oct. 3. We'll find out where Iowa fits in that wide-open Big Ten West Division and if anybody can challenge No. 1 Ohio State or No. 2 Michigan State from there.Ferentz sizes up that race up with a touch of humor from someone who has seen just about